Build lasting media relationships
Nurturing strong relationships with the media takes time but our efficient workflow tool and powerful CRM. Use smart filters, relationship timelines, and email data to be more effective. Equip yourself with the context to pitch journalists intelligently and build rapport. Schedule campaigns, control brand messaging, and stay compliant. Take control of your PR.
Manage and keep track of your network of press, influencers and other stakeholders. Organise them into lists and maintain detailed profiles for each contact.
Write your email
Personalize each message using the information from your contact’s profiles. Write different messages for different lists to keep your emails relevant and effective.
Deliver your emails
Schedule your emails to be delivered at a specific time or instantly as your press release is published. Just sit back and relax while pr.co takes care of the rest.
Learn from reports
Track and learn how your emails are performing. Which contacts have opened your email? Who clicked through to the release? Real-time reports provide you the answer.
Brands that are building lasting media relationships:
“With the launch of this newsroom Ghent sets course towards digital press innovation and the online distribution of news, which is part of our communications policy.”
— Daniël Termont, Mayor of Ghent
Get more out of Connect
Take control of your editorial workflow with user roles, user-assigning, approval workflow, and the activity feed.
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- What’s in a good media kit?
- The ultimate guide to spokesmanship
- A step-by-step press release checklist
- What to include in your media relations strategy