Purpose: First Principles of Effective PR

As a PR software company we have seen thousands of PR campaigns. We've written our biggest learnings down in this book. Let us help you make your PR campaigns more successful.

Written by

Jeroen Bos

Reviewed by

Sjors Mahler

Last updated on

Purpose PR book illustration

As a PR software company we have seen thousands of PR campaigns. We've written our biggest learnings down in this book. Let us help you make your PR campaigns more successful.

What you'll learn from reading this book:

  • How the PR landscape is shifting

  • What’s wrong with most press releases

  • How to build a successful communication plan

  • How to execute your communication strategy

Purpose PR book illustration
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15-min demo

Ontdek PR.co

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7

Ontdek PR.co

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7

15-min demo

Ontdek PR.co

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7