TheNewsMarket vs. PR.co

TheNewsMarket vs. PR.co

TheNewsMarket helps communications teams manage media assets and distribute press releases. PR.co takes on a broader approach, offering an all-in-one communications platform that combines newsroom publishing, media outreach, collaboration, and PR analytics.

4.7

G2 logo

REVIEWS

4.6

REVIEWS

98.9%

🤩😁

Intercom Logo

CSAT SCORE

At a glance

Here is how TheNewsMarket compares to PR.co

The News Market logo

TheNewsMarket

TheNewsMarket is a media distribution platform focused on helping organizations share press releases and multimedia assets with journalists. The company was recently acquired by epresspack.

TheNewsMarket is a media distribution platform focused on helping organizations share press releases and multimedia assets with journalists. The company was recently acquired by epresspack.

Website

thenewsmarket.com

Founded

2000

Headquartered

United Kingdom

Capterra

0

0

0

G2 rating

0

0

0

Price tag

$ $ $ $ $

PR.co

PR.co gives communications teams in multi-market organisations the tools to manage approvals, publishing, and brand consistency from one place, without the complexity of traditional enterprise PR platforms.

PR.co gives communications teams in multi-market organisations the tools to manage approvals, publishing, and brand consistency from one place, without the complexity of traditional enterprise PR platforms.

Website

pr.co

Founded

2009

Headquartered

Netherlands

Capterra

4.7

G2 rating

4.7

Price tag

$ $ $

Core strengths

TheNewsMarket vs. PR.co: here's how both tools compare

TheNewsMarket

Focused primarily on distributing multimedia press assets, images, videos, and press releases to media outlets.

Popular among large brands during the early growth of digital media relations.

Offers enterprise media asset management and journalist distribution capabilities.

All-in-one communications platform combining newsroom publishing, press release distribution, media outreach, reporting, collaboration, and approvals.

Designed for enterprise communications teams managing multiple brands, markets, and stakeholders.

Strong focus on branded newsrooms, multimedia storytelling, SEO visibility, and AI discoverability.

What is the main difference between TheNewsMarket and PR.co?

TheNewsMarket helps organizations manage media relations and multimedia distribution, including press releases, images, and videos for journalists. PR.co takes a broader approach, combining newsroom publishing, press release distribution, media outreach, collaboration, analytics, and brand storytelling in one platform. For teams looking to manage more of their PR workflow in one place, PR.co provides a more comprehensive solution.

What happened to TheNewsMarket?

TheNewsMarket was acquired by epresspack and continues to operate as part of the epresspack group. Organizations looking for a more complete PR workflow can also consider platforms like PR.co, which bring newsroom publishing, press release distribution, media relations, collaboration, and reporting together in one place.

Feature comparison

Based on what we could publicly verify, this is how both tools stack up.

Feature

Feature

TheNewsMarket

TheNewsMarket

PR.co

PR.co

Branded newsroom

Branded newsroom

Yes

Yes

Yes

Yes

Press release distribution

Press release distribution

Yes

Yes

Yes

Yes

Media contact database

Media contact database

No

No

Curated

Curated

Media asset management

Media asset management

Yes

Yes

Yes

Yes

Customer reviews

Don't take our word for it, let's compare what customers think.

Criteria

Criteria

TheNewsMarket

TheNewsMarket

PR.co

PR.co

Overall rating

Overall rating

G2 logo

n/a

n/a

4.7
4.7

/5

Overall rating

Overall rating

N/A
N/A

/5

4.6
4.6

/5

Ease of use

Ease of use

G2 logo

n/a

9.6
9.6

/10

Ease of setup

Ease of setup

G2 logo

n/a

n/a

9.4
9.4

/10

Value for money

Value for money

n/a

4.6
4.6

/5

Why PR teams choose PR.co

Enterprise-grade PR software, with the personal touch of a boutique agency.

Tailor-made for your brand

From your newsroom to your pitch emails, everything expertly tailored to your wishes and brand style.

From your newsroom to your pitch emails, everything expertly tailored to your wishes and brand style.

Helpful & friendly service

Enjoy the personal service of a boutique agency, with expert advice and assistance every step of the way.

Enjoy the personal service of a boutique agency, with expert advice and assistance every step of the way.

Easy-to-use software

Best-in-class PR software with a strong focus on keeping things efficient and easy to use at all times.

Best-in-class PR software with a strong focus on keeping things efficient and easy to use at all times.

Efficient with AI assist

Let our AI Agent help you with the legwork while you remain in full control and focus on strategy.

Let our AI Agent help you with the legwork while you remain in full control and focus on strategy.

SEO & GEO optimization

PR has changed, make sure your content ranks on Google and ChatGPT with the help of PR.co.

PR has changed, make sure your content ranks on Google and ChatGPT with the help of PR.co.

ISO 27001 certified

Choose for a modern PR software vendor that you can trust and helps your team remain compliant.

Choose for a modern PR software vendor that you can trust and helps your team remain compliant.

Explore PR software alternatives

Explore PR software alternatives

15-min demo

Schedule a demo

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7

15-min demo

Schedule a demo

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7

Schedule a demo

Learn how large PR teams solve complex workflows with PR.co. No fluff — just a quick, insightful chat to see how we can help.

G2 logo

4.7