SEO

Make your digital PR content shine on search engines

SEO is perhaps PR's most underestimated channel. Publish with PR.co and get your story to the top of search results, so that you can reach a larger audience and get found by journalists and other stakeholders.

SEO

Make your digital PR content shine on search engines

SEO is perhaps PR's most underestimated channel. Publish with PR.co and get your story to the top of search results, so that you can reach a larger audience and get found by journalists and other stakeholders.

SEO

Make your digital PR content shine on search engines

SEO is perhaps PR's most underestimated channel. Publish with PR.co and get your story to the top of search results, so that you can reach a larger audience and get found by journalists and other stakeholders.

Join the world's boldest brands
Join the world's boldest brands
Join the world's boldest brands

Give your PR content the reach it deserves

We'll handle all the technical details so that you can focus on creating quality content.

Make your news findable and accessible to all of your stakeholders.

SEO is handled for you, so you can focus on creative campaigns that shine.

Attract your audience with inbound PR strategies that build trust and create media opportunities.

We make sure you'll always comply with the latest developments.

Showcase the value of your work with clear, actionable performance insights.

Make your news findable and accessible to all of your stakeholders.

SEO is handled for you, so you can focus on creative campaigns that shine.

Attract your audience with inbound PR strategies that build trust and create media opportunities.

We make sure you'll always comply with the latest developments.

Showcase the value of your work with clear, actionable performance insights.

SEO is tricky to do right.

You don't have the time to focus on SEO.

Poor SEO practices can harm your brand.

The marketing team pushes you to contribute to SEO.

Feeling overwhelmed by technical requirements from your dev team.

"A newsroom ensures journalists can easily discover your brand, access assets quickly, and experience a consistent reflection of our brand's quality."

Marije Bakker

- Director PR & Communications, Lifestyle EMEA

Key features

Here's how we simplify SEO for you

Custom domain

Flexible hosting

Your technical team will probably have a clear preference on how your newsroom should be hosted. We've got you covered with various options to cater to their needs.

Custom domain

Flexible hosting

Your technical team will probably have a clear preference on how your newsroom should be hosted. We've got you covered with various options to cater to their needs.

Custom domain

Flexible hosting

Your technical team will probably have a clear preference on how your newsroom should be hosted. We've got you covered with various options to cater to their needs.

Sitemaps

Automated sitemaps

You won't have to figure out how to create the perfect sitemap for your content. PR.co will take care of this fully automatically as your publish your content to the platform. Easy!

Sitemaps

Automated sitemaps

You won't have to figure out how to create the perfect sitemap for your content. PR.co will take care of this fully automatically as your publish your content to the platform. Easy!

Sitemaps

Automated sitemaps

You won't have to figure out how to create the perfect sitemap for your content. PR.co will take care of this fully automatically as your publish your content to the platform. Easy!

Structure

Semantic layouts 

Any content you create in PR.co will automatically end up on the site as semantic elements and structured page layouts that align with best practices for search engine indexing.

Structure

Semantic layouts 

Any content you create in PR.co will automatically end up on the site as semantic elements and structured page layouts that align with best practices for search engine indexing.

Structure

Semantic layouts 

Any content you create in PR.co will automatically end up on the site as semantic elements and structured page layouts that align with best practices for search engine indexing.

Localization

Multi-language handling

Target audiences worldwide with localization features, hreflang, alt tag, canonical tags, and multi-language setups, all handled with ease.

Localization

Multi-language handling

Target audiences worldwide with localization features, hreflang, alt tag, canonical tags, and multi-language setups, all handled with ease.

Localization

Multi-language handling

Target audiences worldwide with localization features, hreflang, alt tag, canonical tags, and multi-language setups, all handled with ease.

Redirects

Build on your current SEO

Never lose your site’s historical SEO value. Redirect old content URLs to your PR.co newsroom, maintaining your visibility across the web. 

Redirects

Build on your current SEO

Never lose your site’s historical SEO value. Redirect old content URLs to your PR.co newsroom, maintaining your visibility across the web. 

Redirects

Build on your current SEO

Never lose your site’s historical SEO value. Redirect old content URLs to your PR.co newsroom, maintaining your visibility across the web. 

Hosting

Fast page loads

With CDNs and robust hosting, your newsroom ensures fast load times, improving user experience and search engine rankings.

Hosting

Fast page loads

With CDNs and robust hosting, your newsroom ensures fast load times, improving user experience and search engine rankings.

Hosting

Fast page loads

With CDNs and robust hosting, your newsroom ensures fast load times, improving user experience and search engine rankings.

Spider handling

Search spider handling

Our platform is built to identify and give priority to SEO spiders without losing DDoS or firewall protection, ensuring fast and reliable sites without the risk of hurting your SEO ranking.

Spider handling

Search spider handling

Our platform is built to identify and give priority to SEO spiders without losing DDoS or firewall protection, ensuring fast and reliable sites without the risk of hurting your SEO ranking.

Spider handling

Search spider handling

Our platform is built to identify and give priority to SEO spiders without losing DDoS or firewall protection, ensuring fast and reliable sites without the risk of hurting your SEO ranking.

Integrations

Integrations made easy

With built-in support for Google Analytics, Google Tag Manager, and Matomo you can easily integrate with your existing tracking suites. We also offer ready-to-use feeds for integrating with Google News.

Integrations

Integrations made easy

With built-in support for Google Analytics, Google Tag Manager, and Matomo you can easily integrate with your existing tracking suites. We also offer ready-to-use feeds for integrating with Google News.

Integrations

Integrations made easy

With built-in support for Google Analytics, Google Tag Manager, and Matomo you can easily integrate with your existing tracking suites. We also offer ready-to-use feeds for integrating with Google News.

How PR.co helps teams optimize their story for SEO

SEO-friendly newsrooms

Structured data

Fast-loading pages

Mobile-optimized pages

Multi-language support

Automated sitemaps

Harman Kardon logo by Harman

How Harman's Use of Branded Newsrooms Increases Local Exposure

Marije Bakker

Marije Bakker

Director PR & Communications EMEA

A black circular speaker sits on a light wood cabinet in a living room.  Plants and a lamp are nearby.
A black circular speaker sits on a light wood cabinet in a living room.  Plants and a lamp are nearby.
A black circular speaker sits on a light wood cabinet in a living room.  Plants and a lamp are nearby.

Frequently asked questions

Is the newsroom content indexed by search engines automatically?

Can I integrate PR.co with Google Analytics or other SEO tools?

How is the newsroom optimized for search engines?

How will a PR.co online newsroom make my news visible?

Can I track the performance of my newsroom content? If so, how?

Frequently asked questions

Is the newsroom content indexed by search engines automatically?

Can I integrate PR.co with Google Analytics or other SEO tools?

How is the newsroom optimized for search engines?

How will a PR.co online newsroom make my news visible?

Can I track the performance of my newsroom content? If so, how?

30-min demo

Ready to get your news found? Let's chat!

Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7

30-min demo

Ready to get your news found? Let's chat!

Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7