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PR.co for PR Agencies

Meet your agency’s competitive edge

Impress your clients with a branded newsroom that has everything you could possibly need to get coverage. Manage media-rich stories, send timely emails, and track results— for all your clients, from one easy-to-use platform.

See PR.co in action

G2 logo

4.7

"If you're not trying to work out how to make a journalist life easier, then the utility of PR.co will be lost on you."

Jon Woodroof

Jon Woodroof

Founder & CEO

PR.co for PR Agencies

Meet your agency’s competitive edge

Impress your clients with a branded newsroom that has everything you could possibly need to get coverage. Manage media-rich stories, send timely emails, and track results— for all your clients, from one easy-to-use platform.

See PR.co in action

G2 logo

4.7

"If you're not trying to work out how to make a journalist life easier, then the utility of PR.co will be lost on you."

Jon Woodroof

Jon Woodroof

Founder & CEO

PR.co for PR Agencies

Meet your agency’s competitive edge

Impress your clients with a branded newsroom that has everything you could possibly need to get coverage. Manage media-rich stories, send timely emails, and track results— for all your clients, from one easy-to-use platform.

See PR.co in action

G2 logo

4.7

"If you're not trying to work out how to make a journalist life easier, then the utility of PR.co will be lost on you."

Jon Woodroof

Jon Woodroof

Founder & CEO

JOIN THE WORLD'S BOLDEST BRANDS
JOIN THE WORLD'S BOLDEST BRANDS
JOIN THE WORLD'S BOLDEST BRANDS

Deliver measurable PR results that retain clients

Deliver measurable PR results that retain clients

Deliver measurable PR results that retain clients

PR.co eliminates the administrative chaos that pulls agencies away from strategic client work. Simplify your workflows, showcase your impact, and handle your client's communications with ease.

PR.co eliminates the administrative chaos that pulls agencies away from strategic client work. Simplify your workflows, showcase your impact, and handle your client's communications with ease.

PR.co eliminates the administrative chaos that pulls agencies away from strategic client work. Simplify your workflows, showcase your impact, and handle your client's communications with ease.

Difficulty translating PR efforts into measurable ROI for clients

Difficulty standing out in a saturated media space

Inefficient multimedia sharing causing delays and scattered file management

How PR.co can help

Powerful PR tools, tailored for agencies

Online newsroom

Look professional, impress clients

If you’re managing your client's news with scattered tools, you’re bound to make mistakes. Impress your clients with a professional branded newsroom and results that are easy to track. Co-designed with journalists, the media will find everything they need to write their story.

Learn more about online newsrooms

Twotone branded online newsroom
Online newsroom

Look professional, impress clients

If you’re managing your client's news with scattered tools, you’re bound to make mistakes. Impress your clients with a professional branded newsroom and results that are easy to track. Co-designed with journalists, the media will find everything they need to write their story.

Learn more about online newsrooms

Twotone branded online newsroom
Online newsroom

Look professional, impress clients

If you’re managing your client's news with scattered tools, you’re bound to make mistakes. Impress your clients with a professional branded newsroom and results that are easy to track. Co-designed with journalists, the media will find everything they need to write their story.

Learn more about online newsrooms

Twotone branded online newsroom
Media sharing

Right message, right person, right time

Copying and pasting crucial information from Excel into your emails is prone to error, which can damage your relationships with your media network. Use our smart CRM to manage your press lists, schedule personalized pitches, and set timely embargoes. Send the right message, to the right person, at the right time. Every time.

Learn more about PR campaign planning

Example of an email to music journalists
Media sharing

Right message, right person, right time

Copying and pasting crucial information from Excel into your emails is prone to error, which can damage your relationships with your media network. Use our smart CRM to manage your press lists, schedule personalized pitches, and set timely embargoes. Send the right message, to the right person, at the right time. Every time.

Learn more about PR campaign planning

Example of an email to music journalists
Media sharing

Right message, right person, right time

Copying and pasting crucial information from Excel into your emails is prone to error, which can damage your relationships with your media network. Use our smart CRM to manage your press lists, schedule personalized pitches, and set timely embargoes. Send the right message, to the right person, at the right time. Every time.

Learn more about PR campaign planning

Example of an email to music journalists
SEO & Visiblity

SEO optimized, findable news

If you’ve ever struggled with coverage, your position on search engine results and visibility in AI pages is likely holding you back. Make sure each of your clients is findable (and look great when they’re found) with our SEO and GEO-optimized newsrooms. This way, journalists (and LLMs) can find your news in seconds, giving clients’ coverage (and your own domain authority) a powerful boost.

Learn more about SEO & visibility

Search engine optimised
SEO & Visiblity

SEO optimized, findable news

If you’ve ever struggled with coverage, your position on search engine results and visibility in AI pages is likely holding you back. Make sure each of your clients is findable (and look great when they’re found) with our SEO and GEO-optimized newsrooms. This way, journalists (and LLMs) can find your news in seconds, giving clients’ coverage (and your own domain authority) a powerful boost.

Learn more about SEO & visibility

Search engine optimised
SEO & Visiblity

SEO optimized, findable news

If you’ve ever struggled with coverage, your position on search engine results and visibility in AI pages is likely holding you back. Make sure each of your clients is findable (and look great when they’re found) with our SEO and GEO-optimized newsrooms. This way, journalists (and LLMs) can find your news in seconds, giving clients’ coverage (and your own domain authority) a powerful boost.

Learn more about SEO & visibility

Search engine optimised
Network building

Solidify media relationships

Your network is your superpower — solidify your reputation as a trusted contact by making sure everything you send is easy to find, and of excellent quality. With a beautiful media center as the heart of your client news, journalists may also stumble across new brands, opening the door for cross-pollination.

Twotone list of partners
Network building

Solidify media relationships

Your network is your superpower — solidify your reputation as a trusted contact by making sure everything you send is easy to find, and of excellent quality. With a beautiful media center as the heart of your client news, journalists may also stumble across new brands, opening the door for cross-pollination.

Twotone list of partners
Network building

Solidify media relationships

Your network is your superpower — solidify your reputation as a trusted contact by making sure everything you send is easy to find, and of excellent quality. With a beautiful media center as the heart of your client news, journalists may also stumble across new brands, opening the door for cross-pollination.

Twotone list of partners
Continuity

Never lose your agency’s network

When a team member leaves, their valuable contacts often leave with them. Our PR CRM ensures your agency retains its most important connections. We’ll help you build a curated list of key journalists tailored to new industries and keep it up to date over time. Once your network is established, it’s yours to own and grow forever.

Learn more about our PR CRM

Contact list permissions
Continuity

Never lose your agency’s network

When a team member leaves, their valuable contacts often leave with them. Our PR CRM ensures your agency retains its most important connections. We’ll help you build a curated list of key journalists tailored to new industries and keep it up to date over time. Once your network is established, it’s yours to own and grow forever.

Learn more about our PR CRM

Contact list permissions
Continuity

Never lose your agency’s network

When a team member leaves, their valuable contacts often leave with them. Our PR CRM ensures your agency retains its most important connections. We’ll help you build a curated list of key journalists tailored to new industries and keep it up to date over time. Once your network is established, it’s yours to own and grow forever.

Learn more about our PR CRM

Contact list permissions
Page builder

Build any page

Showcase your client’s backstory visually, or create a detailed page for one of their events. With PR.co’s no-code editor, you build custom pages in a matter of minutes.

Learn more about our CMS.

Page builder

Build any page

Showcase your client’s backstory visually, or create a detailed page for one of their events. With PR.co’s no-code editor, you build custom pages in a matter of minutes.

Learn more about our CMS.

Page builder

Build any page

Showcase your client’s backstory visually, or create a detailed page for one of their events. With PR.co’s no-code editor, you build custom pages in a matter of minutes.

Learn more about our CMS.

How PR agencies manage multiple clients efficiently with PR.co

Learn how PR agencies use PR.co to enhance client visibility, manage newsrooms, and simplify communications.

1

Build a newsroom to showcase your clients' brands

Set up your agency's newsroom with a dedicated section for each client’s brand. This organized approach makes it simple to find assets when you need them and elevates your agency’s professionalism with a sleek, well-structured presentation.

2

Add media assets

Include high-quality images, videos, logos, and documents your clients or journalists might need. Organize them with clear tags and folders so everything is easy to find.

3

Keep your media contacts organized in one place

Import your existing media contacts or start building a targeted list from scratch. Segment your list based on regions, industries, and other criteria to ensure your news reaches the right audience.

4

Report and refine

Generate detailed reports to share with your clients. Highlight key metrics like open rates, media coverage, and campaign reach to demonstrate your agency’s expertise and impact.

Why PR agencies prefer PR.co

Collaboration tools

Password protected media kits

Multimedia management

Centralized and scalable

Praised customer service

Analytics and reporting

Two Tone logo

How PR.co Helps PR Agency Twotone Strengthen Relationships with Their Press Network

Jon Woodroof

Jon Woodroof


Read case study

Six people sitting on a makeshift couch outdoors, enjoying drinks and snacks. Skateboards and a tent are nearby.
Six people sitting on a makeshift couch outdoors, enjoying drinks and snacks. Skateboards and a tent are nearby.

Frequently asked questions

Why is PR.co a better choice than building a custom PR tool in-house?

How does PR.co help control and secure sensitive information like media contacts?

What media asset management tools does PR.co offer for agencies?

How can PR.co help PR agencies manage multiple clients from one platform?

Can I manage separate media contact lists for different clients?

Does PR.co offer insights into the overall performance of the agency’s PR efforts?

Can I create separate categories for each client?

Discover all the ways PR.co helps you do PR

PR is often seen as simply pitching to journalists, but it’s so much more. PR.co provides powerful software for forward-thinking teams that include owned and shared channels into their communication strategies. Discover the diverse use cases of PR.co below.

15-min demo

Chat with our partnership manager

Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.

See PR.co in action

G2 logo

4.7