Media outreach

Send pitches that result in coverage

Deliver the right pitch, to the right person, at the right time with PR.co’s easy-to-use email software. Send from your own email address, choose an appropriate template and improve your game with real-time engagement insights.

Email announcing Andreas Hansen's appointment to ACME Corporation's Board of Directors.  The email is addressed to community leaders and influencers.
Media outreach

Send pitches that result in coverage

Deliver the right pitch, to the right person, at the right time with PR.co’s easy-to-use email software. Send from your own email address, choose an appropriate template and improve your game with real-time engagement insights.

Media outreach

Send pitches that result in coverage

Deliver the right pitch, to the right person, at the right time with PR.co’s easy-to-use email software. Send from your own email address, choose an appropriate template and improve your game with real-time engagement insights.

Email announcing Andreas Hansen's appointment to ACME Corporation's Board of Directors.  The email is addressed to community leaders and influencers.
Join the world's boldest brands
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Join the world's boldest brands
  • Shimano logo
  • Just Eat Takeaway.com logo
  • Wise Logo
  • Lynk & Co logo
  • Polaroid logo
  • Skyshowtime logo
  • Canyon logo
  • Doctors without Borders logo
  • Wolt logo
Join the world's boldest brands
  • Shimano logo
  • Just Eat Takeaway.com logo
  • Wise Logo
  • Lynk & Co logo
  • Polaroid logo
  • Skyshowtime logo
  • Canyon logo
  • Doctors without Borders logo
  • Wolt logo

Stand out in busy inboxes, track your performance and avoid spam folders

Email pitching software you can rely on, fully integrated with the rest of our platfrom and an AI Agent to help you write the perfect pitch.

Beautifully branded emails that stand out.

Real-time delivery tracking and actionable insights to measure your performance.

Personalized pitches for small lists or bulk sendouts to thousands of contacts.

Set and forget email pitching software, we take care of delivery and compliance.

AI Agent: Save time writing emails by generating a perfect first draft.

Beautifully branded emails that stand out.

Real-time delivery tracking and actionable insights to measure your performance.

Personalized pitches for small lists or bulk sendouts to thousands of contacts.

Set and forget email pitching software, we take care of delivery and compliance.

AI Agent: Save time writing emails by generating a perfect first draft.

Your email pitches land in spam folders and you might not even realize.

Your emails are full of attachments and other content that journalists don't like.

You don't have a good process for handling bounces or GDPR requests.

Unprofessional accidents where your contacts receive the same pitch twice.

BCC email threads that raise red flags.

Headshot of a man with glasses, smiling.  He's wearing a light blue checkered shirt.  A "New Rules" logo is in the bottom right corner.
Headshot of a man with glasses, smiling.  He's wearing a light blue checkered shirt.  A "New Rules" logo is in the bottom right corner.

"With PR.co, we can still personalize our emails, add extra images, send exclusives, and keep track of our interactions with our press contacts, saving time without sacrificing quality.”

Mario Gonzalez

- Founder

Key features

What straightforward email pitching software looks like

Personal emails

Send personalized pitches

Sending efficient email pitches doesn’t mean sacrificing a personal touch. With smart use of variables, you can tailor each message to feel unique; making every recipient feel like they’re your only one, not part of a mass email blast.

Email to music journalists announcing an exclusive new music collaboration.  Options to send now or schedule are available.
Personal emails

Send personalized pitches

Sending efficient email pitches doesn’t mean sacrificing a personal touch. With smart use of variables, you can tailor each message to feel unique; making every recipient feel like they’re your only one, not part of a mass email blast.

Email to music journalists announcing an exclusive new music collaboration.  Options to send now or schedule are available.
Personal emails

Send personalized pitches

Sending efficient email pitches doesn’t mean sacrificing a personal touch. With smart use of variables, you can tailor each message to feel unique; making every recipient feel like they’re your only one, not part of a mass email blast.

Email to music journalists announcing an exclusive new music collaboration.  Options to send now or schedule are available.
Rich email editor

Write attractive emails

There's real people on the other side of your email pitches. Make their lives as easy as possible, get rid of heavy attachments and pitch your story with photos, buttons and rich formatting to keep them engaged.

Menu to embed rich content: image gallery, video, YouTube video, Spotify playlist, Instagram content.
Rich email editor

Write attractive emails

There's real people on the other side of your email pitches. Make their lives as easy as possible, get rid of heavy attachments and pitch your story with photos, buttons and rich formatting to keep them engaged.

Menu to embed rich content: image gallery, video, YouTube video, Spotify playlist, Instagram content.
Rich email editor

Write attractive emails

There's real people on the other side of your email pitches. Make their lives as easy as possible, get rid of heavy attachments and pitch your story with photos, buttons and rich formatting to keep them engaged.

Menu to embed rich content: image gallery, video, YouTube video, Spotify playlist, Instagram content.
Branded email layouts

Stand out from the crowd

Have you even seen a journalist’s inbox? In order to get your email opened and scanned beyond the subject line you need to stand out, be recognized and spark their interest. Our email layouts do just that so that you can focus on crafting the perfect pitch.

A screenshot of a fictitious press release about ACME investement and a picture of a child and older man holding a plant
Branded email layouts

Stand out from the crowd

Have you even seen a journalist’s inbox? In order to get your email opened and scanned beyond the subject line you need to stand out, be recognized and spark their interest. Our email layouts do just that so that you can focus on crafting the perfect pitch.

A screenshot of a fictitious press release about ACME investement and a picture of a child and older man holding a plant
Branded email layouts

Stand out from the crowd

Have you even seen a journalist’s inbox? In order to get your email opened and scanned beyond the subject line you need to stand out, be recognized and spark their interest. Our email layouts do just that so that you can focus on crafting the perfect pitch.

A screenshot of a fictitious press release about ACME investement and a picture of a child and older man holding a plant
AI Agent

Generate the perfect draft

Streamline your pitching process by letting our AI Agent craft a tailored draft email based on your tone of voice, release content, and the people you're sending it to. All that’s left for you to do is to review, refine, and send it out with confidence.

Email composer with fields for recipient (Media list), subject, body, and a "Write email" button.
AI Agent

Generate the perfect draft

Streamline your pitching process by letting our AI Agent craft a tailored draft email based on your tone of voice, release content, and the people you're sending it to. All that’s left for you to do is to review, refine, and send it out with confidence.

Email composer with fields for recipient (Media list), subject, body, and a "Write email" button.
AI Agent

Generate the perfect draft

Streamline your pitching process by letting our AI Agent craft a tailored draft email based on your tone of voice, release content, and the people you're sending it to. All that’s left for you to do is to review, refine, and send it out with confidence.

Email composer with fields for recipient (Media list), subject, body, and a "Write email" button.
Delivery metrics

Deliveries, opens, clicks

Some contacts may not even open your emails. Do you know which ones? Keep track of your email campaigns and improve your pitches with real-time email analytics.

An author profile featuring statistics on Emails received, percentage of email opens, and clicks.
Delivery metrics

Deliveries, opens, clicks

Some contacts may not even open your emails. Do you know which ones? Keep track of your email campaigns and improve your pitches with real-time email analytics.

An author profile featuring statistics on Emails received, percentage of email opens, and clicks.
Delivery metrics

Deliveries, opens, clicks

Some contacts may not even open your emails. Do you know which ones? Keep track of your email campaigns and improve your pitches with real-time email analytics.

An author profile featuring statistics on Emails received, percentage of email opens, and clicks.
Spam reputation management

Keep your list clean

Sending to email addresses that bounce too many times can seriously hurt your spam reputation. No need to worry about this, we handle this in the background.

Spam reputation management

Keep your list clean

Sending to email addresses that bounce too many times can seriously hurt your spam reputation. No need to worry about this, we handle this in the background.

Spam reputation management

Keep your list clean

Sending to email addresses that bounce too many times can seriously hurt your spam reputation. No need to worry about this, we handle this in the background.

Email verification

Send from your own domain

Send your email pitches on behalf of your own email address to make it look extra professional and gain trust from your recipients.

Email verification

Send from your own domain

Send your email pitches on behalf of your own email address to make it look extra professional and gain trust from your recipients.

Email verification

Send from your own domain

Send your email pitches on behalf of your own email address to make it look extra professional and gain trust from your recipients.

Custom layouts

Tailor-made email layouts

Can't find the perfect email layout between our built-in options? No problem! We can build the perfect branded email layout just for you.

Custom layouts

Tailor-made email layouts

Can't find the perfect email layout between our built-in options? No problem! We can build the perfect branded email layout just for you.

Custom layouts

Tailor-made email layouts

Can't find the perfect email layout between our built-in options? No problem! We can build the perfect branded email layout just for you.

Why choose PR.co to reach out to journalists

Intuitive tool

No more spam

All emails tracked

AI Assist

Optimized for deliverability

World-class support

New Rules Comunicación y RP logo. A stylized 'NR' monogram in dark blue on a teal background.

How New Rules RP Increased Media Coverage with a Local Newsroom

Headshot of a man with short graying hair wearing glasses and a blue denim shirt.

Mario Gonzalez

Founder and Director

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Close-up of a white Bose speaker with blurred background of people at a business event.
Close-up of a white Bose speaker with blurred background of people at a business event.

Frequently asked questions

Can I segment my media contacts for targeted outreach in PR.co?

How does PR.co ensure my outreach emails don’t end up in spam?

How do I measure the success of my email pitches with PR.co?

Does PR.co provide tools for personalizing outreach to journalists?

Do you offer media databases?

Frequently asked questions

Can I segment my media contacts for targeted outreach in PR.co?

How does PR.co ensure my outreach emails don’t end up in spam?

How do I measure the success of my email pitches with PR.co?

Does PR.co provide tools for personalizing outreach to journalists?

Do you offer media databases?

15-min demo

Close up images of two women and one man, with different backgrounds

Ready to make your job a whole lot easier? Let's chat

Learn how modern PR teams drive their PR strategy with PR.co. No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7

15-min demo

Close up images of two women and one man, with different backgrounds

Ready to make your job a whole lot easier? Let's chat

Learn how modern PR teams drive their PR strategy with PR.co. No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7