PR analytics

Actionable PR analytics and reporting that prove your worth

The value of good PR reporting is not just in having a good understanding of your impact. Over 60% of PR budgets are linked to measurable business outcomes such as leads, sales, or web traffic.

PR analytics

Actionable PR analytics and reporting that prove your worth

The value of good PR reporting is not just in having a good understanding of your impact. Over 60% of PR budgets are linked to measurable business outcomes such as leads, sales, or web traffic.

PR analytics

Actionable PR analytics and reporting that prove your worth

The value of good PR reporting is not just in having a good understanding of your impact. Over 60% of PR budgets are linked to measurable business outcomes such as leads, sales, or web traffic.

Join the world's boldest brands
Join the world's boldest brands
Join the world's boldest brands

If you can’t measure it, you can’t prove it

Clicks and likes won’t win you budget. Get real-time insights that actually matter, track your coverage like a pro, and present the impact of your efforts, all from one integrated platform.

Improve on your PR strategy with decisions based on real-time data

Unlock actionable insights by organizing your PR outcomes in one platform

Collect your coverage in one place so that you measure your success

Discover media opportunities before they become missed chances

Prove the worth of your PR efforts with polished reports that are easy to share

Improve on your PR strategy with decisions based on real-time data

Unlock actionable insights by organizing your PR outcomes in one platform

Collect your coverage in one place so that you measure your success

Discover media opportunities before they become missed chances

Prove the worth of your PR efforts with polished reports that are easy to share

Flying blind without data makes you doubt the impact of your PR strategy

You're collecting your coverage in various places without overview

Not knowing what works and what doesn't makes you repeat the same mistakes.

Missing key opportunities because you're missing actionable insights.

Unable to prove your PR success, putting your budget at risk.

“95% of our PR.co press release clicks turn into stories, boosting media presence and simplifying tracking. The platform’s analytics give us clear insights into media performance, helping us refine our strategies.”

Mario Gonzalez

- Founder

Key features

Transform guesswork into confidence

Newsroom analytics

Learn from newsroom traffic

Track everything from views and traffic sources to visitor locations and devices in one simple dashboard. See historical trends and discover new backlinks to your content. Use these insights to refine your strategy, improve content, and drive measurable results.

Newsroom analytics

Learn from newsroom traffic

Track everything from views and traffic sources to visitor locations and devices in one simple dashboard. See historical trends and discover new backlinks to your content. Use these insights to refine your strategy, improve content, and drive measurable results.

Newsroom analytics

Learn from newsroom traffic

Track everything from views and traffic sources to visitor locations and devices in one simple dashboard. See historical trends and discover new backlinks to your content. Use these insights to refine your strategy, improve content, and drive measurable results.

Campaign analytics

Summarize your campaigns

Create an overview of your work with our automated campaign reports. See total views, audience locations, top-clicked links and email statistics for every press release, blog post, or announcement. Link your coverage for a complete picture that you can share with the outside world.

Campaign analytics

Summarize your campaigns

Create an overview of your work with our automated campaign reports. See total views, audience locations, top-clicked links and email statistics for every press release, blog post, or announcement. Link your coverage for a complete picture that you can share with the outside world.

Campaign analytics

Summarize your campaigns

Create an overview of your work with our automated campaign reports. See total views, audience locations, top-clicked links and email statistics for every press release, blog post, or announcement. Link your coverage for a complete picture that you can share with the outside world.

Email analytics

Know who opens your pitch

Email campaigns are essential to PR, but tracking their success isn’t always easy. PR.co makes it simple by showing who opened your emails, clicked links, or unsubscribed. These insights help you improve your strategy, boost outreach, and get better results.

Email analytics

Know who opens your pitch

Email campaigns are essential to PR, but tracking their success isn’t always easy. PR.co makes it simple by showing who opened your emails, clicked links, or unsubscribed. These insights help you improve your strategy, boost outreach, and get better results.

Email analytics

Know who opens your pitch

Email campaigns are essential to PR, but tracking their success isn’t always easy. PR.co makes it simple by showing who opened your emails, clicked links, or unsubscribed. These insights help you improve your strategy, boost outreach, and get better results.

Aggregate metrics

Historical insights

Get a good overview of your work and the efforts of your team with our aggregate reports that show you in a convenient fashion the amount of campaigns published, emails sent, newsletters sent, subscriber sign-ups and many more useful metrics.

Aggregate metrics

Historical insights

Get a good overview of your work and the efforts of your team with our aggregate reports that show you in a convenient fashion the amount of campaigns published, emails sent, newsletters sent, subscriber sign-ups and many more useful metrics.

Aggregate metrics

Historical insights

Get a good overview of your work and the efforts of your team with our aggregate reports that show you in a convenient fashion the amount of campaigns published, emails sent, newsletters sent, subscriber sign-ups and many more useful metrics.

Coverage report

Collect and enrich coverage

Lots of PR teams have many places where they list their coverage. We've built a convenient way for you to add your clippings where we'll enrich them with relevant information we can find on the web and provide you with a powerful historical database of your brand's coverage.

Coverage report

Collect and enrich coverage

Lots of PR teams have many places where they list their coverage. We've built a convenient way for you to add your clippings where we'll enrich them with relevant information we can find on the web and provide you with a powerful historical database of your brand's coverage.

Coverage report

Collect and enrich coverage

Lots of PR teams have many places where they list their coverage. We've built a convenient way for you to add your clippings where we'll enrich them with relevant information we can find on the web and provide you with a powerful historical database of your brand's coverage.

Team usage reports

Monitor team performance

Essential when managing a team is being able to see what they're working on and track their activities. With our usage report you can see at a glance how you're team is doing, how much they're using the platform and when their most recent logged activity was.

Team usage reports

Monitor team performance

Essential when managing a team is being able to see what they're working on and track their activities. With our usage report you can see at a glance how you're team is doing, how much they're using the platform and when their most recent logged activity was.

Team usage reports

Monitor team performance

Essential when managing a team is being able to see what they're working on and track their activities. With our usage report you can see at a glance how you're team is doing, how much they're using the platform and when their most recent logged activity was.

PR CRM metrics

Quantify your relationships

Just by using our PR CRM system over time, adding contacts, sending them emails and them engaging with your emails a lot of trackable data is generated. We make sure that we digest this into actionable data points so that you can improve your relationships.

PR CRM metrics

Quantify your relationships

Just by using our PR CRM system over time, adding contacts, sending them emails and them engaging with your emails a lot of trackable data is generated. We make sure that we digest this into actionable data points so that you can improve your relationships.

PR CRM metrics

Quantify your relationships

Just by using our PR CRM system over time, adding contacts, sending them emails and them engaging with your emails a lot of trackable data is generated. We make sure that we digest this into actionable data points so that you can improve your relationships.

Shareable reports

Share with stakeholders

Most of PR.co's reports are able to be shared online via a secret link so that you can easily share them with external stakeholders (your client or your manager). This way they won't need create a PR.co account in order to be able to view your reports.

Shareable reports

Share with stakeholders

Most of PR.co's reports are able to be shared online via a secret link so that you can easily share them with external stakeholders (your client or your manager). This way they won't need create a PR.co account in order to be able to view your reports.

Shareable reports

Share with stakeholders

Most of PR.co's reports are able to be shared online via a secret link so that you can easily share them with external stakeholders (your client or your manager). This way they won't need create a PR.co account in order to be able to view your reports.

Media monitoring

Automatic coverage reports

Discover where your brand's been mentioned in the media using our media monitoring service. Our AI agent will continuously search the web for relevant mentions of your brand and offer them to you in a convenient feed.

Discover media monitoring.

Media monitoring

Automatic coverage reports

Discover where your brand's been mentioned in the media using our media monitoring service. Our AI agent will continuously search the web for relevant mentions of your brand and offer them to you in a convenient feed.

Discover media monitoring.

Media monitoring

Automatic coverage reports

Discover where your brand's been mentioned in the media using our media monitoring service. Our AI agent will continuously search the web for relevant mentions of your brand and offer them to you in a convenient feed.

Discover media monitoring.

Easy exports

Export data with a click

You can export your analytics and metrics with the click of a button for it to be used in external reporting tools. Everything can be downloaded in the convenient and compatible CSV data format. In some cases you're even able to pick the exact data range you'd like to export as well.

Easy exports

Export data with a click

You can export your analytics and metrics with the click of a button for it to be used in external reporting tools. Everything can be downloaded in the convenient and compatible CSV data format. In some cases you're even able to pick the exact data range you'd like to export as well.

Easy exports

Export data with a click

You can export your analytics and metrics with the click of a button for it to be used in external reporting tools. Everything can be downloaded in the convenient and compatible CSV data format. In some cases you're even able to pick the exact data range you'd like to export as well.

Key benefits

Aggregate dashboards

Shareable reports

Team usage reports

Built for large PR teams

Analytics integrations

Easy exports

New Rules Comunicación y RP logo. A stylized 'NR' monogram in dark blue on a teal background.

How New Rules RP Maximized Media Coverage With a Localized Newsroom

Headshot of a man with short graying hair wearing glasses and a blue denim shirt.

Mario Gonzalez

Founder and Director

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Close-up of a white Bose speaker with blurred background of people at a business event.
Close-up of a white Bose speaker with blurred background of people at a business event.

Frequently asked questions

Is there a way to monitor team performance within PR.co?

Does PR.co offer campaign-level analytics?

Can I track journalist engagement with press releases or pitches?

Can I export reports to share results with stakeholders?

How does PR.co help with media coverage tracking?

Can I measure results from my PR campaigns and newsroom performance with PR.co?

Can I integrate PR.co with Google Analytics or other SEO tools?

Frequently asked questions

Is there a way to monitor team performance within PR.co?

Does PR.co offer campaign-level analytics?

Can I track journalist engagement with press releases or pitches?

Can I export reports to share results with stakeholders?

How does PR.co help with media coverage tracking?

Can I measure results from my PR campaigns and newsroom performance with PR.co?

Can I integrate PR.co with Google Analytics or other SEO tools?

30-min demo

Ready to impress your team? Let's chat

Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7

30-min demo

Ready to impress your team? Let's chat

Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.

G2 logo

4.7