Localized PR
Connect globally, deliver locally
Relevance matters. Relying solely on global messaging for cross-border PR campaigns can quickly weaken your message.
Localized PR
Connect globally, deliver locally
Relevance matters. Relying solely on global messaging for cross-border PR campaigns can quickly weaken your message.
Localized PR
Connect globally, deliver locally
Relevance matters. Relying solely on global messaging for cross-border PR campaigns can quickly weaken your message.
Join the world's boldest brands
Join the world's boldest brands
Join the world's boldest brands
Connect with local audiences, stay in control
Grow your reach, improve your effectiveness and rank better on search engines with localized publishing..
Divide your beautiful online newsroom up in countries or markets.
Give local teams access to their respective markets and press lists.
Write news on a global level, then delegate it to relevant countries or markets.
Teams will be assigned and notified to prepare their local release for publication.
Let our AI Agent fully translate your releases for you, saving time and money.
Divide your beautiful online newsroom up in countries or markets.
Give local teams access to their respective markets and press lists.
Write news on a global level, then delegate it to relevant countries or markets.
Teams will be assigned and notified to prepare their local release for publication.
Let our AI Agent fully translate your releases for you, saving time and money.
Everything is scattered with locals teams and partners doing their own thing.
Global PR managers have no way to track or control local campaigns.
Your agencies send out bland, non-branded press releases.
You don't feel in control when rolling out time-sensitive campaigns.
Delegating news involves long email threads and heaps of uncertainty.
"Our separate newsrooms enable us to publish localized news in multiple languages, tailoring content to each market across Europe."
Kajsa Apelqvist
- Former Public Relations Communications Specialist
Key features
How PR.co can help you establish a strong local presence
Local newsrooms
Set up countries or markets
Divide your account and newsroom up in countries and/or markets. Within each market you can assign team members (or local agencies), localize your content to match your local tone-of-voice and language, and more.
Local newsrooms
Set up countries or markets
Divide your account and newsroom up in countries and/or markets. Within each market you can assign team members (or local agencies), localize your content to match your local tone-of-voice and language, and more.
Local newsrooms
Set up countries or markets
Divide your account and newsroom up in countries and/or markets. Within each market you can assign team members (or local agencies), localize your content to match your local tone-of-voice and language, and more.
News delegation
Delegate your news
Push global content seamlessly to local teams, set the publish date, and have each local market prepare their release for publication. All with the click of a button.
News delegation
Delegate your news
Push global content seamlessly to local teams, set the publish date, and have each local market prepare their release for publication. All with the click of a button.
News delegation
Delegate your news
Push global content seamlessly to local teams, set the publish date, and have each local market prepare their release for publication. All with the click of a button.
AI Agent
Automate your translations
Save countless hours with our AI-powered translations. Our AI Agent uses your source release, your brand’s voice, and everything we've taught it on PR to craft a perfect localized draft, ready to resonate with your local audiences.
AI Agent
Automate your translations
Save countless hours with our AI-powered translations. Our AI Agent uses your source release, your brand’s voice, and everything we've taught it on PR to craft a perfect localized draft, ready to resonate with your local audiences.
AI Agent
Automate your translations
Save countless hours with our AI-powered translations. Our AI Agent uses your source release, your brand’s voice, and everything we've taught it on PR to craft a perfect localized draft, ready to resonate with your local audiences.
Local SEO
Local SEO performs better
Search engines and LLMs try to give the most relevant answers first. So you'll perform much better for local audiences when you can provide content in their language.
Sometimes it is that simple.
Local SEO
Local SEO performs better
Search engines and LLMs try to give the most relevant answers first. So you'll perform much better for local audiences when you can provide content in their language.
Sometimes it is that simple.
Local SEO
Local SEO performs better
Search engines and LLMs try to give the most relevant answers first. So you'll perform much better for local audiences when you can provide content in their language.
Sometimes it is that simple.
Everything on-brand
Consistency across borders
Keep a consistent brand voice with room for regional adaptations. PR.co ensures your content stays clear and unified, no matter where it’s created or shared.
Everything on-brand
Consistency across borders
Keep a consistent brand voice with room for regional adaptations. PR.co ensures your content stays clear and unified, no matter where it’s created or shared.
Everything on-brand
Consistency across borders
Keep a consistent brand voice with room for regional adaptations. PR.co ensures your content stays clear and unified, no matter where it’s created or shared.
Local vs. translation
True localization
Yes, Ecuador speaks Spanish. No, your press release for Spain won't suffice. Speak your audience’s language not just linguistically, but culturally. PR.co helps you not just translate, but localize your story.
Local vs. translation
True localization
Yes, Ecuador speaks Spanish. No, your press release for Spain won't suffice. Speak your audience’s language not just linguistically, but culturally. PR.co helps you not just translate, but localize your story.
Local vs. translation
True localization
Yes, Ecuador speaks Spanish. No, your press release for Spain won't suffice. Speak your audience’s language not just linguistically, but culturally. PR.co helps you not just translate, but localize your story.
Partners
Smarter partner management
Brief and track the performance of local PR agencies and freelancers with efficiency, keeping your projects on schedule and in sync.
Partners
Smarter partner management
Brief and track the performance of local PR agencies and freelancers with efficiency, keeping your projects on schedule and in sync.
Partners
Smarter partner management
Brief and track the performance of local PR agencies and freelancers with efficiency, keeping your projects on schedule and in sync.
SEO optimization
We take care of the tech
Rolling out multilingual SEO correctly can be tricky, our platform ensures everything is implemented properly and up-to-date with the latest technical requirements.
SEO optimization
We take care of the tech
Rolling out multilingual SEO correctly can be tricky, our platform ensures everything is implemented properly and up-to-date with the latest technical requirements.
SEO optimization
We take care of the tech
Rolling out multilingual SEO correctly can be tricky, our platform ensures everything is implemented properly and up-to-date with the latest technical requirements.
Key features for localization
News delegation
Editorial user roles
Translations
Briefing
Built-in chat
Multi-language support
Because Branded is Better: How Lynk & Co Manages Their Global PR
Kajsa Apelqvist
Public Relations Communications Specialist
Frequently asked questions
How can I manage global PR campaigns while staying in control of local execution?
How quickly can I launch new markets in PR.co?
How does PR.co help improve local team performance and accountability?
How does localized content improve SEO performance?
How easy is it to translate news?
How does the platform support international teams?
Can I add newsrooms for local teams?
Frequently asked questions
How can I manage global PR campaigns while staying in control of local execution?
How quickly can I launch new markets in PR.co?
How does PR.co help improve local team performance and accountability?
How does localized content improve SEO performance?
How easy is it to translate news?
How does the platform support international teams?
Can I add newsrooms for local teams?
15-min demo
Elevate your international PR strategy. Let's chat!
Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.
4.7
15-min demo
Elevate your international PR strategy. Let's chat!
Learn how modern PR teams drive their PR strategy with PR.co.
No fluff — just a quick, insightful product demo to see if it’s right for you.