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Carmen Guillen

Content Team Lead

Carmen Guillen is Content Team Lead at OLIVER Agency. With over 7 years of experience as a copywriter and editor, Carmen has written for high-profile blogs and newspapers, and directed the content teams for fast-growing startups and NGOs, including PR.co’s blog and Unfold Magazine. Carmen is passionate about ethical business and artful storytelling.

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Carmen Guillen

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Gini Dietrich on the Unstable Future of PR

Public relations

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A Gen Z Founder on the Future of Social Media

Public relations

Smoke rises from a forest fire along a lakeshore.

What's the Role of PR in a Climate Crisis?

Public relations

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Uber in the Time of COVID-19

Crisis communications

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Neuromarketing: The Ethical Puzzle Coming Your Way

Public relations

A diverse group of coworkers collaborates around a laptop, engaged in a project review or brainstorming session.

Press Pages Explained: Benefits, Examples & Success Factors

Media relations

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Components of a PR Strategy

Media relations

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Quick Guide to PR Crisis Management

Crisis communications

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Tough Questions You May Be Asked as a Spokesperson - and How to Respond

Crisis communications

Black and white press photos and articles about Nico, a German singer-songwriter and actress.

Press Kit Examples

Media relations

WeTransfer Newsroom page showing articles about the company's growth and a video interview.

What Makes a Good Online Newsroom & Why You Need One

Media relations

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The Most Important Driver to Reach Your Audience? Trust.

Public relations

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The Slow Movement's Slow Takeover Of Communication

Public relations